Great Wall е най-ценната китайска марка

Публикувано на 21/03/2014

По оценки на Китайската асоциация на автомобилните производители – CAAM, световният ръст на продажбите на нови коли през 2014-а ще бъде между 8 и 10%. В същото време Great Wall заяви, че се надява на увеличение на продажбите си с 18%. Тази прогноза е основана на резултатите от продажбите във февруари тази година – 50 090 реализации, което е с 16% над миналогодишния резултат за същия месец.

Като най-големият производител на автомобили тип SUV в Китай, Great Wall Motors планира тази година да реализира общо 890 000 автомобила – с 18% повече от миналата година. Great Wall разчита на допълнителен прираст на продажбите си за сметка пускането на международния пазар на новия си компактен кросовър Haval H2, модернизирания седан Great Wall C50, както и на новия луксозен всъдеход Haval H8.

Динамика в ежегодния ръст на продажбите има на всички пазари, където е представен Great Wall – в Латинска Америка, Австралия, Азия и Европа. За значителните успехи на компанията свидетелства не само собствената й статистика, но и дебютът на Great Wall в британския рейтинг The world’s most valuable automotive brands – “Най-ценните световни автомобилни марки” на независимата експертна агенция по оценка на марките Brand Finance. В списъка има вече 100 марки, включително и на производители на мотоциклети.

Ежегодният рейтинг са прави от Brand Finance въз основа на борсовите котировки, информации за печалбите, инвестициите, капитала на компаниите, прогноза за доходите и друга икономическа статистика. Great Wall попада за пръв път в списъка и то директно на 40-о място, оставяйки зад себе си марки като Dodge, Tata, Acura, Bentley и Chrysler. Цената на Great Wall е нараснала за година над два пъти – от $979 000 000 до $2 392 000 000 и това е най-добрият показател сред всички китайски марки.


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